MOHAMMED , Kasar A.; SHUKRI, Abdulwahid T. The Impact of the Banking Marketing Mix on Creating a Mental Image among Customers: A Field Study in Private Banks Operating in Duhok Governorate. KOYA UNIVERSITY JOURNAL OF HUMANITIES AND SOCIAL SCIENCES, [S. l.], v. 9, n. 1, p. 277–286, 2026. DOI: 10.14500/kujhss.v9n1y2026.pp277-286. Disponível em: https://jhss.koyauniversity.org/index.php/jhss/article/view/1472. Acesso em: 14 mar. 2026.